SPEAKER Martin G. Romualdez on Wednesday said public officials should not shun
the media as it is a partner in nation-building.
“From day one in government, I have considered the Philippine media not as an
adversary but a partner in nation-building,” he told officers of the United Print and
Multimedia Group during their oath-taking at the House of Representatives in
Quezon City Wednesday afternoon.
“Some say we in government should be wary of journalists as the media usually
focus on the negatives rather than report the positive. They say, good news don’t
make headlines. My experience with Filipino journalists debunks this myth,”
Romualdez said.
“Quite a number of journalists I have met are decent people and are responsible
members of the profession. They report what they think are the burning issues of
the day that deserve public attention,” he said.
Romualdez cited media practitioners covering the House of Representatives who, he
said, “religiously report to the public the legislative measures being acted upon from
the committee level to the plenary.”
“They are nosy, yes, but they are just doing their job. And they are helping us do our
job, too. With their help, we galvanize popular support for measures that are needed
to uplift the living condition of our people,” he said. The Speaker revealed that he had been at the receiving end of negative media reports.
“Rather than being offended, I take them as an opportunity to explain my side to the
public and expound on the issues involved. Media reports – be it positive or negative
– give us, government officials, relevant and timely feedback from the public with
regard to our official acts. They also provide us with a platform on issues that need
discussed with a bigger public,” he stressed.
He challenged the UPMG and other sectors of the media “to continue giving us
valuable space in your publications for our discussions with the public.”
“We need your help in getting across this administration’s message to a larger
audience. Our message: unity for a bigger purpose. Our vision: a Filipino nation with
its people living comfortably and secured in their environment,” he said.
“The media industry is called the Fourth Estate for a purpose. It is incumbent upon
you to provide public service like what we do in the executive, legislative and
judicial branches. The task ahead may be full of challenges, but there is nothing we
cannot achieve in unity with our people,” Romualdez said.
He said he opted to invite UPMG officers to the House for their oath-taking so he
could personally congratulate them and thank them and their members “for the
moral support and words of encouragement that you have given me since the day I
decided to live the life of a public servant.”
“Maraming salamat po sa lahat ng tulong ninyo,” he told them.
He said UPMG has proven itself to be the premier association of the biggest
publication companies in the country.
“As a giant in the media industry, your contributions in nation-building truly
deserve the highest commendation. Congratulations again, UPMG, and keep up the
good job. Let us remain partners in the years to come. Para sa bandila. Para sa
bayan,” he said.
The group’s officers are Manila Bulletin external affairs and HR development head
Barbie L. Atienza, president; PhilStar group sales and marketing director Jay R.
Sarmiento, vice president; Adobo magazine president and editor-in-chief Angel V.
Guerrero, secretary; Chinese Commercial News credit and collection manager Sherly
O. Baula, treasurer; Manila Times VP for sale and marketing Roda Alonzo-Zabat, auditor; Philippine
Daily Inquirer AVP/key relationship manager Jong R. Arcano, PRO; Journal group
AVP for sales and marketing Viviene A. Motomal, Manila Standard sales and
operations OIC Annie F. Grefal and BusinessWorld advertising manager Jeanette F.
Dominguez, directors; ABS-CBN Publishing admin and general services manager
Rowena Dote, credit and review board head; Manila Bulletin PR/CSR manager
Badette Cunanan, chief of staff; and Wilson Olivares, office assistant, UPMG
secretariat.
Atienza, Sarmiento, Grefal, Dominguez, Guerrero, Motomal, Baula and Arcano
attended the oath-taking.
